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Do you want to discover how to write copy that predictably converts on ice-cold-traffic?
Do you want to get those big upfront payments (and backend, passive royalties?)
Are you an entrepreneur who wants to write your own copy?
The Best Writer, Wins?
I’m not the greatest copywriter in the world.
I’m certainly not the most well-known either.
And yet…
I’ve been quietly making an abundant independent living… while rewriting the book on what being a copywriter means.
I developed Heuristic Copywriting.
It’s about using the power of symbols, association and storytelling to influence people to “see themselves” in the copy I write.
I focus on blazing trails, not following old ones.
If you’re not a leader in this business, you can cost entrepreneurs and companies more money… than you make them.
Becoming a more effective copywriter occurs… when you expand your “creative mind.” You HAVE to know more than everyone else in the room to ask the right questions… and develop copy that CAN convert on ice-cold-traffic.
How I Wrote Copy… Before I Knew What Copywriting Was
When I started my freelance career…
I didn’t know what copywriting was.
And what I did know about it, I didn’t like.
But I found myself naturally writing copy that turned me into a 6-figure-earning copywriter…
Almost overnight.
I started out by creating my own “product” (a Word Doc converted into a PDF) and sold it for $17… with a one-on-one coaching upsell.
Within a week of launching, I accomplished two things:
I kept my family becoming homeless.
And I discovered the profit-producing-power of copy…
Making over 200,000 grand…
In just 6 months.
And I did with this simple website to the left.
As A 4th Grade Dropout, I Had To Make It As An Entrepreneur
I definitely didn’t have the typical copywriter or marketer journey.
I didn’t go to school.
I didn’t have tutors or a homeschool curriculum.
I’ve never once read a copywriting or marketing book.
I didn’t get mentored by one of the greats.
I don’t swipe.
And I didn’t make my way up working with agencies and publishers… like Agora.
But I DID make my clients over 500 million dollars in my 15 year long career.
In those 15 years…
I polished the system that became my calling-card for attracting high-end clients and partners.
Now, of course…
Your probably thinking:
“If you didn’t read any books… and nobody taught you… how did you learn how to write copy?”
As a 10 year old boy…
My mom took my brother and I from our upper middle class lifestyle in San Diego…
To open a healing retreat on the island of Maui…
In Hawaii.
But something happened:
The day we got there…
The owner of the property my mom invested her life savings in…
Broke the contract.
And without the means to fight him legally…
We were instantly made homeless the day we arrived on Maui.
And we remained homeless for the next 4 years.
Something happened.
I looked around where I was and saw an abundance of tropical fruit everywhere around me.
So, I harvested the fruit and asked the lodge manager, Lee Hayden, if I could sell it at the entrance of the property.
He agreed.
There I was…
10 years old…
Trying to sell fruit…
So we could eat.
But what amazed me was this:
People would pay $20…
For a single piece of fruit…
The first night on Maui…
We ended up in the Iao Valley.
My mom shacked up with the lodge manager.
And my brother… who was on meth… disappeared into the night.
I was all by myself – looking for a place to sleep for the night…
In the dark, wet jungle.
To say it was scary…
Would be a gross understatement.
But then…
Just because I would tell them stories about where I picked the fruit.
I discovered that when you give people the chance to SEE and IMAGINE themselves doing what you’re talking about…
Well…
It almost forces them to connect with you.
And once that authentic connection takes place…
You can guide them to…
Anywhere you want.
That’s when I started checking out books at the library about Heuristic Psychology.
Yeah, at just 10 years old.
I mean, I was a 4th grade dropout…
Who self-educated myself.
What was I supposed to do?
In a fit of survival…
I dedicated myself to understanding HOW to connect with people.
Now, I was drawn to Heuristics because of its primal way of creating connection…
Seemingly from out of nowhere.
That’s the level of connection YOU need…
For your campaigns to financially thrive…
Today…
And well into the future.
And since Heuristics is the science of symbols and association…
I instantly saw its unbelievable persuasion power.
It’s the science of HOW people see themselves in the world.
And it all comes down to empathy…
Which is built into our biology…
In the form of Mirror Neurons.
Heuristic symbols tap INTO these Mirror Neurons…
And creates massive engagement with people.
Of course…
You have to use the right symbols and associations…
So people can FEEL the genuine value behind what you’re communicating.
That’s why..,.
When I started writing copy…
I took the same basic Heuristic premise…
And adapted it to Digital Marketing.
Since then…
I’ve been charging copywriters $2,500-a-month to coach them on how to become Senior, A-List freelancers.
And while I’m going to continue doing that…
I want to help more people…
Write copy…
The way the traffic platforms want you to.
Introducing Copywriting Miracle
Copywriting Miracle is a constantly evolving webinar program – developed by multi-million-dollar producing copywriter Mark Pescetti. It’s NOT your traditional copywriting-formula-system. Instead, Copywriting Miracle is what we call a “fluid system” to write scalable, compliant copy… for ANY marketing space.
What Are Copywriters Saying?
Testimonials from other copywriters joining the new wave of copywriting
The Webinars
The worst feeling in the world is… sitting down and feeling completely lost about what you’re going to write. I’ve been there too. I knew I needed to research and ask the right questions, but I didn’t know how. Then I discovered Heuristics… and how to interrupt the story people are telling. I’ve broken everything down (with Brandon Whited) and revealed where to focus. I then developed a constantly growing list of elements that I leverage in every single piece of creative.
- Feature: What it does.
- Benefit: What it does… for me.
- Mechanism: Why it works… for me.
Every single campaign starts with isolating The Mechanism. It determines positioning, new cause, the hook, the tone, and how you’re inspiring people’s attention. Copywriting Miracle breaks The Mechanism down. The Mechanism is further addressed in virtually every webinar in different ways. It’s that important to your ability to effortlessly write effective, winning copy that stands the test of time.
HERE’S WHAT YOU’LL GET
20 Life Changing Lessons in Live Video, and Webinar style
Copywriting Miracle consists of over 20 different webinar videos – covering all the different aspects of writing high-ticket copy. You’ll discover the most important elements in predictably converting on ice-cold-traffic… aka where the REAL profits are. Plus, new webinars and live Facebook sessions are being added every month.
Access to the Private Copywriting Miracle Group
Get feedback and ask real-time questions about your struggles with business and writing copy. This is your chance to figure out exactly how to apply The Copywriting Miracle System… into your freelance business. I’m constantly giving free coaching and mentoring in the group, so everyone who wants to master this system… 100% will.
24/7 Support Live on Facebook
Any questions (about your purchase or the content itself) can be asked at any time in the Facebook group – once you join. You can email directly at [email protected]
60-Day Money Back Guarantee
I stand behind this new Copywriting System 100%. However, if for ANY reason you decide this isn’t for you… I’ll refund your purchase price. No questions asked.
Get Copywriting Miracle Course – Mark Pescetti , Only Price $37
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