Business Writing Strategies – Judy Steiner-Williams

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In this course, Kelley School of Business instructor Judy Steiner-Williams helps you determine how to write for a specific business purpose. Are you presenting information? Are you delivering good news or bad news? Are you looking for support for an idea? Or are you trying to write for a combination of purposes? This course provides the tools, techniques, and templates you need to answer these questions and write for your specific business strategy.

Topics include:

• Identify the correct outline for a direct strategy.
• Explain the best strategy for emphasizing good news.
• Give examples of different purposes for business writing.
• Summarize what you should consider when deciding whether to communicate externally.

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