Green Flower – Cannabis Advocacy Certificate Program

This program discusses how to shape public opinion while advocating for the legal and responsible use of cannabis.

Cannabis Advocacy Certificate Program By Green Flower, what is it included (Content proof: Watch here!)

1. Start Here – Welcome to the Cannabis Advocacy Certificate Program

• A Welcome Message from Green Flower’s CEO – Max Simon
• How to Navigate through a Green Flower Certificate Program

2. How Advocacy Moves Cannabis Forward

• Start Here- How Advocacy Moves Cannabis Forward
• Read: Racial Disparity In Marijuana Arrests
• Read: Societal Impacts of Cannabis Dispensaries/Retailers
• Read: Marijuana Regulation and Crime Rates
• Watch: Meet Your Instructors
• Watch: NORML & Cannabis Advocacy
• Watch: History of Cannabis Advocacy & Reform
• Watch: Importance of Cannabis Advocacy
• Knowledge Check

3. Cannabis Advocacy: Past, Present, and Future

• Start Here: Cannabis Advocacy: Past, Present, and Future
• Read: NORML Principles of Responsible Cannabis Use
• Read: Principles Governing Responsible Cannabis Regulation
• Watch: Current Landscape of Cannabis Advocacy
• Watch: Becoming A Cannabis Advocate
• Knowledge Check

4. The Path to Influencing Cannabis Policy

• Start Here: The Path to Influencing Cannabis Policy
• Read: Core Attributes of a Patient Centric Medical Cannabis Regulatory Program
• Watch: Cannabis Policy Today
• Watch: Cannabis Policy Tomorrow
• Knowledge Check

5. How to Set your Goals & Achieve your Advocacy Objectives

• Stare Here: How to Set your Goals & Achieve your Advocacy Objectives
• Read: Establishing a NORML Chapter
• Watch: Getting Started
• Watch: Leveraging Volunteers
• Watch: Fundraising
• Watch: Effective Non-Profit Advocacy
• Knowledge Check

6. Strategies to Succeed in Cannabis Advocacy

• Start Here: Strategies to Succeed in Cannabis Advocacy
• Read: Local Reform Opportunities
• Watch: How To Get Started
• Watch: Community Engagement
• Watch: Legislative Research
• Knowledge Check

7. Messaging & Framing: How to Gain Public Support

• Start Here: Messaging & Framing: How to Gain Public Support
• Read: Messaging and Framing
• Watch: Introduction to Messaging
• Watch: Communication Strategy- Message Box
• Watch: Communication Strategy- Case Study
• Knowledge Check

8. Coalition Building & Legislative Allies

• Start Here: Coalition Building & Legislative Allies
• Read: NORML Forms Multi-State Workplace Drug Testing Coalition
• Watch: Identifying Allies
• Watch: Finding Allies
• Watch: Engaging Allies
• Watch: Building A Coalition
• Watch: Leveraging A Coalition
• Watch: Coalition Case Study
• Knowledge Check

9. How to Deliver your Message to the Media

• Start Here: How to Deliver your Message to the Media
• Read: So you Want to Have a Marijuana Rally
• Watch: Responding To The Media
• Watch: Reaching Out To The Media
• Knowledge Check

10. Lawmaker & Voter Engagement: The Keys to your Success

• Start Here: Lawmaker & Voter Engagement: The Keys to your Success
• Read: NORML Citizen Lobby Guide
• Watch: The Legislative Agenda
• Watch: Direct Lobbying
• Watch: Lobbying Case Study
• Knowledge Check

11. Implementation & Protecting Progress

• Start Here: Implementation & Protecting Progress
• Read: Nevada Governor Signs Measure Sealing Past Marijuana Convictions
• Read: Nevada New Law Bars Employers from Discriminating Against Cannabis Consumers
• Watch: The After Action Plan
• Watch: Implementation Timelines
• Watch: Post-Legalization
• Watch: Protecting Progress- Case Study
• Knowledge Check

12. Cannabis Advocacy Final Exam

• Cannabis Advocacy Final Exam

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